If you follow the news you have no doubt heard of digitalization. Digitalization applies to school, companies and many other parts of our society. It is important to understand that digitalization is not a trend but a revolutionization. Digital refers to increasing the connectedness between people, process and products while generating insights from the information produced to create value. Its main strategy is a plan of action describing how a business must strategically reposition itself in the digital economy. As customer habits change so do the way winning business operate. The prime example of the power of the digital transformation is bringing Artificial Intelligence into your service organization. AI powered chatbots that answers simple customer enquiries serve as a welcoming presence on your website, reducing the time customers have to wait to reach an agent.
Types of digital transformation into all areas of brand business:
Culture and Leadership
Workforce Enablement
Digital Technology Integration
Customer Experience
Customer Agility
Digital business transformation is nothing but business transformation for the digital age. It is a holistic approach to changing the way an organization thinks, operates. Organizes and behaves.
Some changes are causing companies to rethink everything about how their business operate:
Business Model
Societal Change
Customers Behavior
Technological change
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Digital transformation closes the gap between what consumers expect and what their business models can deliver. “Your digital vision should connect the purpose you serve in a customer’s life to the solutions you can create from your digital capabilities”. In order to truly deliver on its potential in the transformation of your organization. Recognize that your business is not digitally native and you have a business to run. Think about how you win. DBT(Digital Business Transformation) is about becoming digital at the core to build and sustain customer relevance, maintain competitive advantage and protect from competitive risk.
We’ve helped businesses to become and stay relevant by re-inventing their categories with these digital transformation ideas.
We cordially invite you to reach us or at our team to discuss any aspect of your business transformation strategies, no matter how you started.
